One of the most common questions I get is where to find investors for a feature film. Inherent in that question is simply where to find investors. While I may not have a specific answer for you regarding exactly where to find them, I do have a set of rules for figuring out where you might be able to find them in your local community. This is meant to be applicable outside of the major hubs in the US, and as such it’s not going to have to be more of a framework than a simple answer.
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1. Go where the money is.
Think about where people in your community who have money congregate. In San Francisco, the money comes from tech. In Colorado, the money came from oil, gas, and tourism, but has recently grown to include legal recreational marijuana. In many communities, some of the most affluent are the doctors and medical professionals. In most communities, the local lawyers tend to have money, but you’ll have to make sure you come prepared. Figure out what industries drive your local economy and then extrapolate from that who might have enough spare income to invest in your project.
If you know what these people do, then you can start to figure out where they go when it’s after working hours. If you know where they go after hours, you can go get a drink and start to work your way to making a new friend in this investor.
All that being said, Be careful not to solicit too early, as that can actually be illegal. #NotALawyer.
2. Figure out a place where you can find something in common
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My name is Ben, I'm an Entrepreneur, Producer's Rep, and Author. I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry. Together, the organizations seek to help make filmmaking a more economically sustainable endeavor. I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own.
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