The Guerrilla Rep
The Guerrilla Rep
  • Home
    • About
    • In the Press
  • Blog
  • YouTube
  • Projects
    • Cicada Moon
    • Film Insight
    • Events >
      • Producer Foundry >
        • Producer Foundry Pitch Workshop
      • Archieve
  • Resources
  • Contact
  • Submit
    • Early Stage
    • Completed
  • COVID-19
    • COVID-19 News/Affects
    • COVID-19 Resources
  • Home
    • About
    • In the Press
  • Blog
  • YouTube
  • Projects
    • Cicada Moon
    • Film Insight
    • Events >
      • Producer Foundry >
        • Producer Foundry Pitch Workshop
      • Archieve
  • Resources
  • Contact
  • Submit
    • Early Stage
    • Completed
  • COVID-19
    • COVID-19 News/Affects
    • COVID-19 Resources

How to Write an Indiefilm Business Plan Part 3/7 - Projects Section

10/3/2018

0 Comments

 
Picture
Next up in my 7 part series on writing a business plan for independent film, we’ll be taking a deeper look at the project(s) section of the plan.  The projects section of the plan is the most creative section, as it talks about the creative work that you’re seeking to finance.  That being said, it breaks those creative elements into their basic business points.  This section should be no more than a page if you have one project, and no more than 2 pages if you’re looking at a slate.

GENRE

Genre is a huge part of marketing any film.  It essentially categorizes your film into what interest groups you’ll be marketing.  This subsection should focus on the genre of your film, as well as who you expect the film to appeal to. 
​

For more information on the concept of Genre in Film, check out this blog.

RELATED: WHY GENRE IS VITAL TO INDIEFILM MARKETING & DISTRIBUTION

PLOT SYNOPSIS

This is as it sounds.  It’s a one paragraph synopsis of your film.  When you’re writing it, keep in mind that you’re not telling your story, so much as selling it.  Make it exciting.  Make it something that the person reading the plan simply will not be able to ignore. 
​

BUDGET ​

This one should also be self explanatory, list the total budget of your film.  It would make sense to break it into the following categories.  Above the Line, Development, Pre-Production, Principle photography, post production, and producer’s contribution to marketing and distribution.
​

The last part is to acknowledge that while the distributor will be contributing a large amount to the marketing and distribution costs of the film, it will not be the sole contribution, and you as the filmmaker will likely have to contribute some amount of time and/or money to making sure your film is sold well.
​

RATING

This section talks about your expected rating.  Say what you expect to get, what themes you think will cause the film to get that rating, and how that will help you sell the film to the primary demographic listed above

MARKETABLE ATTACHMENTS

Did you get Tom Cruise for your movie?  What about Joseph Gordon Levitt?  Or maybe Brian De Palma came on to direct.  If you have anyone like this (or even someone with far less impressive credits) make sure you list that you’ve got them.  If you’re in talks with their people, list it here too.

Related: 5 Reasons you Still need Name Talent in your film

INTELLECTUAL PROPERTY STATUS

Finally, you’ll need to list the intellectual property status of your film.  By this, I simply mean is the concept original? Is it based on anything? Did you acquire the rights to whatever it’s based on?  If you optioned rights, when does the option expire? If you optioned rights, who is the original owner of the rights?
​
Thanks so much for reading!  We’ll be back next week with the marketing section. In the meantime, you can find the other completed sections of this 7 part series below.
​

Executive Summary
The Company
The Projects
Marketing
Risk Statement/SWOT Analysis
Financials Section (Text)
Pro-Foma Financial Statements.
If you found this useful, you should know that a significant portion of the income from my development stage clients tends to come from helping them to write and refine business plans.  If you need any of these services, you should check out the links below. ​

If you want a business plan or a deck from scratch, or want help packaging your project, use the submit button.  You can also inquire about packaging or distribution services with this link.  
Submit
If you have a couple of quick questions, then use the button below to go to my clarity page.  You can set up a call that bills by the minute, to get quick questions answered.  
Book a call on Clarity
 If you want to talk about your business plan, and get notes and or feedback, you’ll want to use the link Below to email me to set something up.  ​

Please don’t send me anything via the link below unless requested.  Any attachments will go unopened and deleted immediately if you do. ​
Email me to talk about your project.
FINALLY, if you like this comment, please consider joining my email list.  It’s got lots of great goodies including a series of digests of my blogs, delivered to your inbox once a month, and notifications of special events and other announcements tailored to the needs of the filmmakers I work with.
Join my email list
Picture

Right Below our Sponsors (Who You Should Visit)

0 Comments



Leave a Reply.

    Author

    My name is Ben, I'm an Entrepreneur, Producer's Rep, and Author.  I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry.  Together, the organizations seek to help make filmmaking a more economically sustainable endeavor.  I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own.

    View my profile on LinkedIn

    Join my Mailing List for FREE Resources!

    I'm happy to offer a FREE Resource Package to anyone who joins my mailing list.  You'll also recieve monthly digests of my articles and other valuable resources.
    Sign Up!

    My Books

    Picture
    Find it at
    Your Local Library
    Books Inc
    Barnes and Nobles
    ​Amazon

    Audiobook Free through Audible.com

    Picture

    Available exclusively through Amazon.com​

    Archives

    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    October 2016
    September 2016
    July 2016
    June 2016
    April 2016
    February 2015
    August 2014

    Categories

    All
    Affiliates
    AFM
    Aggregation
    Angel Investing
    Angel Investment
    Audience Engagement
    AVOD
    Branding
    Business Plan
    Business Planning
    Career Growth
    Community
    Contracts
    Crowdfunding
    Data
    Deck
    Distribution
    Distribution Agreements
    Distribution Deliverables
    Distributors
    DVD
    Email Marketing
    Entertainment
    Entrepreneurialism
    Executive Summary
    Film Budgeting
    Film Distribution
    Film Festivals
    Film Finance
    Film Financing
    Film Industry
    Film Investment
    Filmmaking
    Film Marketing
    Film Markets
    Film Money
    Financing
    First Feature
    Genre
    Grants
    Grantwriting
    Hustle
    Indiefilm
    International
    International Sales
    Look Book
    Markeing
    Marketing
    Marketing Materials
    Packaging
    Packaging Documents
    Physical Media
    PR
    Press
    Producer's Rep
    Publicity
    Sales Agency
    Sales Agents
    Screenplay
    Script
    Self Distribution
    Short Films
    Social Media
    Staged Financing
    Studio
    SVOD
    Tax Incentives
    Technology
    Terminology
    Transparency
    Venture Capital
    Waterfalls

    RSS Feed

Home

About

Services

Menu

Contact

Copyright © 2019 Guerrilla Rep Media.  All rights reserved