Many Filmmakers, like everyone else effected by COVID-19 are itching for some level of a return to normalcy. Unfortunately, like many others think that there may never be a full return to normal. It may well end up as a pre-COVID and a Post COVID period. Similar to how the world changed before and after the great depression, 9/11, The internet, or World War II. Societal traumas tend to leave lasting scars, and that tends to effect the market as a whole and certain industries in meaningful ways. So let’s look at what one executive producer thinks is likely to happen in the film industry as a result.
At least until recently, a lot of filmmakers assumed that they could get on any platform they needed to be on just by calling up Distribber or another aggregator like Quiver. With the fallout of the fall of Distribber, many filmmakers are wondering what they can do for distribution. So, I thought I’d share some knowledge as to what platforms a filmmaker can still get on themselves using aggregators like Quiver, and what platforms you’ll need an accomplished sales distributor, or producer’s rep to get on.
 2019 was a quite a year for most of us, and while we’re entering 2020 with more stable an economic footing than we’ve expected, there are definitely some notable industry trends heating up that I thought weigh in on a bit and let those of you who frequent my tiny corner of the internet know my thoughts on the matter.
Over the past few weeks I’ve been writing about and how we used to market movies, vs what works in marketing them now. So to expand on that, here are the most important things in marketing your movie in todays day and age.
 Traditional marketing wisdom states that you should offer something of value to your potential customer prior to trying to sell to them. However, this value proposition is different when you’re talking about making a film versus selling a software application. It has to be something of value to your customers, and since most of your customers are not going to be other filmmakers you’re going to need to think outside the box and offer something that people who only consume content are going to be interested in. Here’s a list of some ideas to get you started.
In a follow-up to last week’s blog on self distribution platforms, I thought we would step back for a minute and try to understand what filmmakers should consider before they decide whether or not to self distribute their movie. This blog is a list of potential parameters you might want to go by. It’s not the only things you should take into account, but they are some factors you’ll need to consider
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AuthorMy name is Ben, I'm an Entrepreneur, Producer's Rep, and Author. I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry. Together, the organizations seek to help make filmmaking a more economically sustainable endeavor. I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own. 
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