Category: Distribution - The Guerrilla Rep

What Platforms Should I Release my Movie on?

8/8/2018

I’ve recently stepped into the world of direct US Distribution. This is primarily due to things I’ve learned from several other US Releases I’ve overseen as a Producer’s Rep. One of the most common questions I get is what platforms to release a film on. So, instead of answering the same thing over and over, I’ve decided to put my thoughts into a blog.

9 Things I learned from my first theatrical release

7/18/2018

We recently came to the close of the theatrical release of Rockhaven Film’s Goodland. It played in a total of 7 cities. This was the first time I’ve been a key part of making a theatrical release work, so I wanted to share some of what I learned along the way. So here it is: 9 things I learned from my first theatrical release.

Indiefilm Distribution Deliverables Part 4/4 - As Needed Deliverables

6/27/2018

Even though the delivery materials in the first 3 parts of this blog seemed pretty thorough, there are still more that may be required to fulfill an international sale. Generally, these deliverables are only required if requested at a later date, and sometimes they’re created by the sales agents as an additional recoupable expense to be paid before the filmmaker begins taking their cut.

IndieFilm Distribution Deliverables Part 3/4 - Legal

6/20/2018

Distribution deliverables are far more than simply technical requirements. As we saw last week, there are also substantial marketing materials that you’ll have to provide to the distributor, and more that they may have to generate themselves. This week we’re covering the basics of legal distribution deliverables.

IndieFilm Distribution Deliverables Part 2/4 - Servicing

6/13/2018

Last week, I covered the basics that are required as deliverables for almost every U.S. Distribution or International Sales Contract. This week, I’m going through the servicing lists. Most of these servicing requirements are for internationalization of the film, be they subs or dubs. Some are more for marketing purposes, but in the end it’s what the sales agent need to effectively put together a package and the film to where it needs to go.

IndieFilm Distribution Deliverables Part 1/4 - Basics

6/6/2018

So there’s a lot of questions about what’s involved in Distribution Deliverables for an independent Film. So I’ve scoured a few contracts to find a very thorough list of what you might need to provide for a distributor or Sales Agent if they take your film. Since this list is quite expansive, there may be some stuff on here that most distributors do not ask for, but If figured it best to know what you might have to be able to provide

Understanding the difference between an LOI and a Pre-Sale

2/21/2018

A few weeks back I did a post on how to get a Letter of Intent from a Sales Agent. You can read that post here. However, I realized it might not be a bad idea to step back and examine the differences between a Letter of intent and a Pre-Sale. While I touch on it in the Rules for getting a Letter of intent blog, It seemed like the topic was worth a little bit more explanation.

Indiefilm Distribution Payment Waterfalls 101

1/24/2018

I’ve been quoted as saying that investors get the short end of the stick in film investment. They end up putting up all or most of the money, and then are often left with their hands out. They’re the last to get paid on the production, and the system is structured in such a way that it’s almost Impossible to create a sustainable investor class.

I wrote an entire 7-part blog series on WHY film investment is in the tubes, so I don’t need to do that again. This blog will focus on exactly what I mean about investors being the last to be paid, when filmmakers don’t get any profit share until after the investors have recouped. The answer to this question lies in the standard distribution waterfall

The 7 Main IndieFilm Deal Points

5/3/2017

A lot of people are afraid of the complexity of deals with sales agencies. They have a reputation as being very dense, and difficult to understand. While there is truth to this, there’s also a general layout every filmmaker should understand. Many of the pitfalls for distribution can be avoided by knowing these 7 major deal points. That said, you should always have a lawyer or a producer’s rep look over your contract.

What is a Film Market and How Do They Work?

9/1/2016

To Celebrate the launch of the Second edition of my book, The Guerrilla Rep, American Film Market Distribution Success on No Budget, I'm giving away the first chapter for free. This blo represents a small fraction of the 58 additional pages in the second edition. The book is currently the only book that currently exists on film Markets. So without further adieu, Here's the first chapter.

After the prologue, you have a 50,000 foot view of AFM. Let’s zoom in a bit, and check out a bit more about the total landscape of Film Markets in general, as well as the sales cycle for them.

What’s the difference between a Film Market and a Film Festival?

When speaking, I get asked this question more than any other, with one possible exception that will be covered in the next chapter.