Many Filmmakers, like everyone else effected by COVID-19 are itching for some level of a return to normalcy. Unfortunately, like many others think that there may never be a full return to normal. It may well end up as a pre-COVID and a Post COVID period. Similar to how the world changed before and after the great depression, 9/11, The internet, or World War II. Societal traumas tend to leave lasting scars, and that tends to effect the market as a whole and certain industries in meaningful ways. So let’s look at what one executive producer thinks is likely to happen in the film industry as a result.
Last week I wrote about how distribution has changed over the last several years. This week, I thought I’d expand on the number one most important thing for independent filmmakers when it comes to building their brand and marketing their movies. What is it?
I sell a lot of stuff on social media. In fact, that’s probably how you’re reading this blog right now. Since I’m very active, I also get a lot of people trying to sell stuff to me on social media. This blog is an amalgamation of some of what I’ve found works on social media, and some of the stuff I’ve found does more to harm your brand than build it.
A lot of what I write is geared towards helping filmmakers better understand how to make a living in film and media. But without the support of their community, audience, and fans it’s impossible for a creator to make a living. So this week thought I’d break the mold and write a post for the fans and followers on how you can support your favorite content creators.
Since money is tight for most people, the majority of this list will show how you can support your favorite content creators without spending any money, or at least money you wouldn’t have spent otherwise.  Starting a career as an independent filmmaker is exceedingly difficult. Essentially, you’re starting a company from scratch. It may only be a company of one or two to start, but a lot of places start that way.
Due to the fact that your early days of being an independent filmmaker, your early days will be primarily sporadic gig work at odd hours, filmmakers who choose to take a full time day job can often lose out on many opportunities. Even when they do, they're often underpaid, and exposure doesn't pay the rent. |
AuthorMy name is Ben, I'm an Entrepreneur, Producer's Rep, and Author. I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry. Together, the organizations seek to help make filmmaking a more economically sustainable endeavor. I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own. 
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