Category: Angel Investment - The Guerrilla Rep

5 Rules for Finding Private Equity Investors

9/12/2018

One of the most common questions I get is where to find investors for a feature film. Inherent in that question is simply where to find investors. While I may not have a specific answer for you regarding exactly where to find them, I do have a set of rules for figuring out where you might be able to find them in your local community. This is meant to be applicable outside of the major hubs in the US, and as such it’s not going to have to be more of a framework than a simple answer.

The 4 Stages of Indiefilm Investment (And Where to find the Money)

9/5/2018

Most of the time filmmakers seek to raise their investment round in one go. A lot of people think that’s just how it’s done, so they ask would they try anything else?

But just as filmmakers shouldn’t only look for equity when raising money, Filmmakers should consider the possibility of raising money in stages. Here are the 4 best stages I’ve seen, and some ideas on where you can get the money for each stage.

7 Reasons Courting an Investor is Like Dating

7/11/2018

There’s an old adage that Investing is like Dating. In fact, I’ve talked about the similarities both on meetings with investors, and dates with people who are qualified to be investors. So as a something of a tongue-in-cheek yet still (Mostly) safe for work post, here are 7 ways courting an investor is like dating.

The Two Main Types of Financial Projections for an IndieFilm

1/31/2018

As a key part of writing a business plan for independent film, a filmmaker must figure out how much the film is likely to make back. This involves developing or obtaining revenue projections.

There are generally two ways to do this, each with their own advantages and disadvantages. The first way is to do a comparative analysis. This means taking similar films from the last 5 years and plugging them into a comparative model to generate revenue estimates. The second way is to get a letter of intent from a sales agent, and get them to estimate what they could sell this for in various territories across the globe.

This blog will compare and contrast these two methods (Both of which I do regularly for clients) in an effort to help you better understand which way you want to go when writing the business plan for your independent film.

7 Realistic Ways to Get First Money In For Your Feature Film

1/3/2018

When fundraising for anything, the first money is always the hardest. Investors don’t want to be the first in due to the investment seeming untested. So in order for them to feel more secure, you might need to raise some of the money in other places. Here are the 7 most realistic places for filmmakers to go to get first money in.

5 steps to Vet your investors.

6/7/2017

Just like all filmmakers and Entrepreneurs are not created equal, nor are all “Rich Guys.” Many will jerk you around, and not actually deliver on what they promise. So how do you know if your potential investor is legit? Well, here are a few tips.

The 9 Ways to Finance an Independent Film

4/26/2017

A lot of Filmmakers are only concerned with finding investors for their projects. While films require money to be made well, there’s are better ways to find that money than convincing a rich person to part with a few hundred thousand dollars. Even if you are able to get an angel investor (or a few ) on board, it’s often not in your best interest to raise your budget solely from private equity, as the more you raise the less likely it is you’ll ever see money from the back end of your project.

6 Things Stopping a Sustainable Investor Class in Film

4/2/2017

Why should those "Rich Tech People" invest in Film? 6/7

Much of this series has been focused on the numbers behind film investment. While metrics like ROI and APR are very important when considering an investment, they’re not the only reason that high net worth individuals (HNWIs) tend to shy away film. Here are 7 things that are stopping them.

How can a Film Slate make more money than a Tech Portfolio?

3/1/2017

Why Don't Tech people invest in Film? Part 3/7

In the words of Albert Einstein, “The most powerful force in the universe is compound interest.” He also called it “The 8th wonder of the world, he who understands it, earns it. He who does’t, pays it.” In this post, we’re going to be examining how we can use the notion of compound interest in comparison to tech and film investments.

Understanding Money

7/27/2016

Photo Credit: Pictures of Money Via Flickr: Mods: Added text, logos, and background behind text.

Independant film producers are forced to wear many hats. We have to be marketers, fundraisers, public personas, therapists, mediators, accountants, negotiators, hustlers, and logistically minded magicians. [Although I know an app to help with that last one.] There are certain backgrounds that help more than others for this multifaceted skill set. There is some variance depending on which type of producer you intend to be, but they all have one thing in common. Every Producer must have a deep understanding of Money, and the incentive systems that enable it to flow between different hands.