AFM this year will be interesting. Here’s the current state form someone who’s been going for 10 years, and has been a Practicing Producer’s rep for 6 years. Two quick things before we get started. First, You should definitely go to AFM at least once. It’s eye opening, and if I hadn’t done it I probably wouldn’t have a career.
Second: These opinions are mine alone, and have not been approved, endorsed, or otherwise condoned by the International Film and Television Alliance (IFTA) owner of the American Film Market. (AFM is also a Registered Trademark of the IFTA.) 
With AFM 2019 right around the corner, it’s time for filmmakers to prepare for the market and do their best to get a traditional distribution deal. For those of you who don’t know, AFM is still the best place for American Filmmakers to get traditional, non-DIY distribution. So, with that in mind, here are the major things you need to prepare.
Much of my job as a producer’s rep is negotiating deals on the behalf of filmmakers. However, now that I’m doing more direct distribution, I’m realizing there are several things about this process that most filmmakers don’t understand. As I tend to write a blog whenever I run into a question enough that I feel my time is better spent writing my full answer instead of explaining it again, here’s a top level guide on the process of negotiating an independent film distribution deal.
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AuthorMy name is Ben, I'm an Entrepreneur, Producer's Rep, and Author. I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry. Together, the organizations seek to help make filmmaking a more economically sustainable endeavor. I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own. 
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