The concept of filmmaking entrepreneurship has been coming into vogue for quite some time now, but has really started to take hold in the zeitgeist of our industry in the last 3-6 months. The culmination of this being the launch of the Filmtrepreneur website, blog, and podcast. From Alex Ferrari (Best known for Indie Film Hustle.).
If you’re a filmmaker who’s got a film that’s nearing completion, you’re probably going to want to get some opinions on it before you think you’re ready. This involves test screenings. Given that I’ve been hosting some of these screenings through THIS MEETUP GROUP, I’ve learned a few things that work and others that don’t.
For those of you who are unfamiliar, a community screening model is an alternate version of a theatrical where instead of booking theaters across the country. There are so many places with high quality sound systems across the country that it can make a lot of sense to book these secondary locations instead of spending the money to four wall a theater. Since we talked about what a community screening package generally includes, I thought I’d go over what it takes to book those screenings this week.
If you’re making a film with an extremely niche audience, it can make A LOT of sense to consider hosting some community screenings in place of a more traditional theatrical run. While this tactic most commonly used for documentaries that have a strong social message, it’s also a tool that can be quite effective when utilized by narrative films targeting a very well defined niche. Here’s what goes into the package you’ll be selling to anyone who might want to screen your film.
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AuthorMy name is Ben, I'm an Entrepreneur, Producer's Rep, and Author. I'm the founder of Guerrilla Rep Media, Co-Founder/CMO of ProductionNext, and founder of Producer Foundry. Together, the organizations seek to help make filmmaking a more economically sustainable endeavor. I am dysic, I have capitalization issues, and the blogs are often unedited. opinions all my own. Join my Mailing List for FREE Resources!I'm happy to offer a FREE Resource Package to anyone who joins my mailing list. You'll also recieve monthly digests of my articles and other valuable resources.
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